I’m an independent Google Ads consultant in Cairns, managing and auditing campaigns for Cairns and FNQ businesses, on their own or alongside SEO. The same exclusivity model applies here as it does across everything I do: one client per industry, per market.

Already Running Ads?

If someone else is managing your account right now, whether that’s an agency or you, in a spare hour between everything else, I can audit it before you commit to anything. Most audits I run turn up the same handful of problems: broad match eating budget on searches that were never going to convert, conversion tracking that’s been quietly broken for months so the “results” being reported aren’t real, or a campaign structure that hasn’t been touched since it was built and is still running on whatever Google defaulted it to.

You get a plain write-up of what’s working, what’s wasting money, and what I’d change. No obligation to hire me afterward, and you don’t need to end anything with your current agency first.

See current pricing →

How It Works

You pay Google directly for your ad spend. I don’t touch it and I don’t take a commission on it. My fee is for the management: setting up or auditing your campaigns, structuring ad groups properly, writing and testing ad copy, managing negative keywords, and reviewing performance on an ongoing basis so spend isn’t leaking to searches that don’t turn into enquiries.

In a seasonal market like Cairns, that matters more than most agencies let on. Cost per click on tourism and trade terms can swing hard between wet and dry season, and a campaign that isn’t reviewed regularly ends up paying peak-season prices for off-peak traffic.

What’s Included

Campaign setup, or a full audit of what’s already running
Keyword research and match-type strategy suited to your budget, not Google’s default push toward broad match
Negative keyword management, reviewed on an ongoing basis
Ad copy written for your business, tested and refined over time
Conversion tracking set up properly, so the numbers you see are numbers you can trust
Regular, plain-language reporting, no jargon and no inflated “impact” metrics

Who This Is For

Any Cairns or FNQ business that wants Google Ads run properly, whether that’s a first campaign, a second opinion on one that isn’t performing, or a full takeover from another agency. You don’t need to be an existing SEO client. If you already work with me on SEO, Ads slots in alongside it, but it stands on its own.

Pricing

See current pricing →

Additional campaigns, or more competitive accounts, cost more depending on scope.

FAQs

Can you take over my Google Ads account from another agency? Yes. I’ll review what’s there first so you know what you’re getting before anything changes hands, and there’s no need to notify your current agency before you talk to me.

Do I need to end my contract with my current agency before getting an audit? No. An audit doesn’t touch your live account or your existing arrangement. It’s a read-only review so you know where you stand.

Do I need to be an existing SEO client to get Google Ads managed? No. Google Ads management stands on its own. If you’re already an SEO client it slots in alongside that work, but it’s a separate, standalone service.

Is Google Ads the same as AdWords? Yes. Google renamed AdWords to Google Ads in 2018. Same platform, same auction, just a new name.

What clients say

Two of the clients I work with directly. About Adam.

“His approach to SEO and Google Ads is strategic and results-focused, rather than simply running campaigns for the sake of it. […] If you are a business owner looking for someone reliable and knowledgeable to manage your SEO and Google Ads, we would recommend Adam.”

Vandana Samy, Cairns Dental Boutique. 5 stars on Google.

“I’ve been working with Adam since 2016. He’s always been able to answer any questions I’ve had and change any detail that needs doing without any hassle whatsoever.”

Mark Morrow, Fast Windscreens Cairns. 5 stars on Google.

Read all reviews on Google

Get in Touch

Or if you’d rather see something before you commit, I’ll check how your business shows up on Google for free, ads included.