Google Ads Training Cairns

Google Ads Training for Small Businesses in Cairns
Want to run your own Google Ads and stop wasting money on confusing campaigns? Learn how to set up and manage ads that actually work — with personalised training designed for small business owners in Cairns.
Why Learn Google Ads?
Google Ads can be incredibly effective — but only if you know how to set it up properly. Too often, small businesses waste money on campaigns they don’t understand, or hand it over to agencies without knowing what they’re really getting.
With the right guidance, you can:
Create and manage your own ad campaigns
Avoid common mistakes that eat up budget
Get real results without the agency price tag
Feel confident making decisions based on data, not guesswork
Who This Is For
This Google Ads training is ideal for:
Small business owners wanting to advertise on Google
Staff who manage marketing but need upskilling
Anyone who’s used Google Ads before but never really understood it
Local businesses that want to reach customers nearby
You don’t need a marketing background. This training is made for beginners and small teams.
What You’ll Learn
Training is tailored to your business, goals, and experience. Most sessions include:
✅ Google Ads Basics
Understand how Google Ads works, what campaign types exist, and how search ads differ from display, video, and more.
✅ Campaign Setup
Learn how to structure a simple, effective campaign — including targeting, budget settings, and ad groups.
✅ Writing Effective Ads
Tips on writing headlines and descriptions that attract clicks — and avoid Google’s common disapprovals.
✅ Keyword Targeting
How to find and choose the right keywords (and avoid the ones that waste budget).
✅ Conversions & Reporting
Track what’s working using conversion tracking and Google Ads reports — no more guessing.
✅ Smart Campaigns vs Search Campaigns
Understand the pros and cons of each, and when it’s worth using them.
If you already have an account, we can work directly inside your live campaigns and optimise together.
Training Format & Pricing
Flexible training options designed around your needs:
1:1 Google Ads Training
Online or in-person (Cairns area only)
Step-by-step setup using your account
Bring your own campaign or start from scratch
Price: From $180 (1.5 hours)
Team or Staff Training
Great for marketing or admin teams who want to manage Ads in-house
Custom content based on your business goals
Custom pricing depending on group size
Custom Workshops
Available for business groups, chambers, and events
Held in Cairns and surrounding areas by request
Why Learn with Me?
I’ve managed Google Ads for small businesses, national brands, and global clients — and I know what actually works (and what’s a waste of budget).
With over 20 years in digital marketing, I now focus on helping businesses in Cairns take back control of their online advertising.
You’ll get:
Clear, hands-on training with no jargon
Real advice, not generic “best practices”
No lock-in contracts or upselling — just useful, practical skills
Ready to Start Running Better Ads?
If you want to feel confident using Google Ads to grow your business — without relying on an agency — this training is for you.
Book a free discovery call or find out about SEO Training.