SEO
Do you need SEO? What is it exactly?
SEO is the acronym for Search Engine Optimisation. All jargon aside, it’s the process and set of conditions that determine how well your website will rank in a search engine, when someone searches for a set of keywords.
For example, if you type “Florist” into Google, the results that appear will be carefully selected by Google to appear in a very specific order. Google’s job is to give you the best possible results – otherwise you would stop using them and start using Bing or Yahoo (you may already do 
).
The exact process that Google uses to determine these results is based on a very complex algorithm, which is obviously a tightly guarded secret held by the Search Engine giant. However, there are a surprisingly large number of things that you can do to affect these results. Most people have heard about SEO, and know they should “be doing it” but are not exactly sure about who to trust to help them, whether they can do it themselves, or whether or not they should just spend money on Google AdWords instead.
I have years of experience with SEO – and while I will never profess to being the worlds best SEO Guru (I’ll leave that to the plethora of folks who already claim such things) – I have demonstrable knowledge in this field, and can help your business decide on an SEO strategy.
Any honest SEO consultant worth their fees will tell you that SEO is an ongoing process. No one can guarantee that you will be number 1 in Google overnight, or in week or month.
If you would like an honest overview of your current SEO position for your business’s online presence, simply get in contact for a genuinely free appraisal. If I don’t believe that I can add value to your business, I won’t try sell you my services.